Mobile Commerce
This book provides the context, architectures, case studies, and intelligent analysis that will help you grasp this rapidly evolving subject. With keen insight into the needs of both camps, May explains the technological aspects of mobile commerce to business decision makers and the business models to the technologists who design and build these electronic systems. It is the one book all relevant parties in a company can read to ensure common understanding. Topics include devices, technologies, applications, standards, security, and more.
- First book on rapidly emerging technology
- Ideal for technologists and people working in business
- Aids understanding of the business technology of the near future
Reviews & endorsements
"This book has provided me with some smart ammunition for business planning." -Paul Freeman, Architek Ltd.
"This is the first comprehensive overview of wireless business strategies, providing a detailed introduction to the technologies and architecture." Business Horizons
Product details
May 2001Paperback
9780521797566
304 pages
229 × 152 × 16 mm
0.41kg
50 b/w illus.
Available
Table of Contents
- 1. The business opportunity
- 2. Applications
- 3. Technology
- 4. Issues
- 5. Mobile commerce applications directory.
