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Wireless Data Services

All titles
Wireless Data Services

Wireless Data Services

Technologies, Business Models and Global Markets
Chetan Sharma, Chetan Sharma Consulting
Yasuhisa Nakamura, NTT DoCoMo
January 2004
Hardback
9780521828437
$174.00
USD
Hardback
USD
eBook
    Description

    Despite their phenomenal global growth, wireless technologies have progressed very differently geographically. Diverse technologies (i-mode in Japan, SMS in Europe, PDAs and Blackberry in North America) imply that wireless applications and services are often unique to the culture and business models of a region. Supplemented by examples, case studies and interviews with industry luminaries, Chetan Sharma and Yasuhisa Nakamura identify key factors behind the success or failure of different strategies and provide insights into how to match wireless technology to global markets.

    • Interviews with industry executives and experts from IBM, Motorola, and others
    • Detailed discussion of issues and challenges of the wireless data industry
    • Detailed case studies: consumer and enterprise

    Reviews & endorsements

    "[T]his is a quite readable book with lots of interesting nuggets of information..." Russell J. Haines, Communications Engineer

    "This is an excellent book covering all of the current research and development in the wireless industry as well as pointing out what is to come. A recommended book for all academic libraries." H. Robert Malinowsky, University of Illinois at Chicago, E-Streams

    See more reviews

    Product details

    January 2004
    Hardback
    9780521828437
    400 pages
    256 × 183 × 24 mm
    0.84kg
    Available

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    Contents

    Table of Contents

    • List of figures
    • About the authors
    • Foreword
    • Acknowledgements
    • List of abbreviations
    • 1. Introduction
    • 2. The impact of globalization
    • 3. Adoption trends and analysis by region
    • 4. Subscriber needs and expectations
    • 5. The wireless value chain
    • 6. Global wireless technologies: systems and architectures
    • 7. Global wireless technologies: network, access, and software
    • 8. Business models and strategies
    • 9. Business issues and challenges
    • 10. Technology issues and challenges
    • 11. Case studies
    • 12. Perspectives
    • 13. Future of wireless technologies, applications and services
    • 14. Conclusions and recommendations
    • References and recommended reading
    • Index.
      • Show more

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