It is important to bring new ideas and inspiration into your Cambridge International AS & A Level Business classroom, and our digital teacher’s resource is the ideal place to start. Filled with step-by-step lesson plans, differentiation and language advice, as well as PowerPoint slides, this resource gives you all the assistance you need to deliver the syllabus with confidence.
Features
- Step-by-step lesson plans, including differentiation advice, bring new ideas into your classroom
- Downloadable material, such as PowerPoint presentations and topic and language worksheets, save lesson planning time
- Support for key pedagogical practices, including active learning, ensure you feel supported in your teaching
- Common misconceptions help address student misunderstandings and support every learner
- Language support for each lesson ensures that language is not a barrier to learning
- Answers to coursebook and workbook exercises
- Your digital teacher’s resource gives you access to everything you need - choose from editable Word files or PDFs to make lesson planning simple 
- Download supporting files for each unit or lesson directly from the resource so you’ll never have to worry about internet connection 
- Access all your Cambridge GO resources anytime, anywhere and create your own collection in ‘My Resources’ 
- Accessibility Information: The accessibility information of this publication is unknown.
Table of Contents
- Contents
- Introductory material
- Approaches to teaching and learning
- Unit 1 Business and its environment
- 1. Enterprise (AS level)
- 2. Business structure (AS level)
- 3. Size of business (AS level)
- 4. Business objectives (AS level)
- 5. Stakeholders in a business (AS level)
- 6. External influences on business activity (A level)
- 7. External economic influences on business activity (A level)
- 8. Business strategy (A level)
- 9. Corporate planning and implementation (A level)
- Unit 2 Human resource management
- 10. Human resource management (AS level)
- 11. Motivation (AS level)
- 12. Management (AS level)
- 13. Organisational structure (A level)
- 14. Business communication (A level)
- 15. Leadership (A level)
- 16. Human resource management strategy (A level)
- Unit 3 Marketing
- 17. The nature of marketing (AS level)
- 18. Market research (AS level)
- 19. The marketing mix – product and price (AS level)
- 20. The marketing mix – promotion and place (AS level)
- 21. Marketing analysis (A level)
- 22. Marketing strategy (A level)
- Unit 4 Operations management
- 23. The nature of operations (AS level)
- 24. Inventory management (AS level)
- 25. Capacity utilisation and outsourcing (AS level)
- 26. Location and scale (A level)
- 27. Quality management (A level)
- 28. Operations strategy (A level)
- Unit 5 Finance and accounting
- 29. Business finance (AS level)
- 30. Forecasting and managing cash flows (AS level)
- 31. Costs (AS level)
- 32. Budgets (AS level)
- 33. Financial statements (A level)
- 34. Analysis of published accounts (A level)
- 35. Investment appraisal (A level)
- 36. Finance and accounting strategy (A level)
- Acknowledgements.
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