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Metaphor and Writing

Metaphor and Writing

Metaphor and Writing

Figurative Thought in the Discourse of Written Communication
Philip Eubanks, Northern Illinois University
April 2014
Paperback
9781107671232

    This volume explains how metaphors, metonymies, and other figures of thought interact cognitively and rhetorically to tell us what writing is and what it should do. Drawing on interviews with writing professionals and published commentary about writing, it argues that our everyday metaphors and metonymies for writing are part of a figurative rhetoric of writing – a pattern of discourse and thought that includes ways we categorize writers and writing; stories we tell about people who write; conceptual metaphors and metonymies used both to describe and to guide writing; and familiar, yet surprisingly adaptable, conceptual blends used routinely for imagining writing situations. The book will give scholars a fresh understanding of concepts such as ‘voice', ‘self', ‘clarity', ‘power', and the most basic figure of all: ‘the writer'.

    • Introduces a fresh, research-based analysis of metaphors for scholars that want to know more about voice, self and other metaphors
    • Provides an extended case study of the way categories, metaphors, metonymies, narratives, and other conceptual blends work together systematically and rhetorically
    • Includes extended examples and explanation of the ways writing professionals approach and envision their work - including excerpts from interviews with memoirists, columnists, academic writers and technical writers

    Reviews & endorsements

    "… all scholars who identify as specialists in rhetoric and composition need to read this book."
    JAC: A Journal of Rhetoric, Culture, and Politics

    See more reviews

    Product details

    April 2014
    Paperback
    9781107671232
    226 pages
    216 × 140 × 12 mm
    0.27kg
    3 b/w illus. 2 tables
    Available

    Table of Contents

    • 1. In search of the figurative rhetoric of writing
    • 2. The double-bind of writer and to write: graded categories
    • 3. Bind upon bind: the general-ability and specific-expertise views of writing
    • 4. Three licensing stories: the literate inscriber, the good writer, and the author
    • 5. Writing as transcription, talk, and voice: a complex metonymy
    • 6. The writing self: multiple selves, conceptual blends
    • 7. Writing to 'get ideas across': the role of the conduit metaphor
    • 8. Codes and conversations: the other conduit metaphor
    • 9. Metaphor and choice.